Rodick, above, was a fan of Dr Pepper growing up. After competing in a scholarship contest, the company is now contributing to her education. (Photo by Lindsey Denny)
Unbeknownst to Carley Rodick, her Facebook, cell phone and e-mail inboxes began filling up just moments after being handed a check for $123,000. While many offered enthusiastic congratulations, some messages were hate mail sent by complete strangers.
“I guess they felt as though I had just been lucky in winning or that the prize should have been divided between more people,” said Rodick.
As one of six children in her family, the burden of paying for college had fallen upon Rodick. With the university’s financial aid cut and her denial from a federal work-study program, the scholarship couldn’t have come at a better time.
Dr Pepper had always been a staple in the refrigerator of the sophomore nursing major’s home in Fredericksburg, Va. That is why when the company offered an instant-win game requiring entering codes online that were printed on the inside of lids, Rodick’s mother zealously saved bottle caps and encouraged her daughter to enter.
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